Remembering that I’ll be dead soon isthe most important tool I’ve ever encountered to help me make the big choicesin life is one of numerous well known Steve Jobs quotes incorporatedinto this book. This history titled Steve Jobs: The Exclusive Biography isbrimming with bits of knowledge of both motivation and dramatization as itoutlines the journey of Jobs, concentrating on the prominent activities he wasengaged with. The author invested an ample amount of time with Jobs and itincorporates lot of direct statements, with him. Considering that Isaacsonadditionally met many individuals who had personal as well as professionalrelationships (both good and bad) with Jobs it’s quite possible that this lifestory is more honest than if it were an autobiography.
View on the Book The book is a mix of facts, stories and spin from thegatherings involved in notable product launches including Steve Jobs and theorganizations he worked with. Beside his own variant of occasions, we hearelective perspectives frequently from the eminent personalities of SiliconValley. The first half of the book recounts the tale of how Jobswent from a barefoot, college drop-out to the spearhead of a youthful,idealistic organization called Apple that in less than 10 years made him amulti-millionaire.
He wound up being expelled from the organization he helpedto establish to go ahead to have found NeXT Inc., become involved with Pixarand in the end come back to Apple. The second phase of the book talks aboutJobs’ return to Apple where he instilled a strategy for success that would bringabout the creation of the iMac, iPod, iPhone and iPad. The end sections of thebook document his battle with terminal cancer. Every product launch is shrouded in detail with words fromJobs and other stakeholders (rivals, sometimes) keeping in mind the end goal toportray how these ventures became. There are loads of juxtapositions in theform of occasions displayed by Jobs and the other individuals involved.
I found that I lost a little patience as I got midwayhowever the book as in a few territories the names, dates and actualities weretop heavy when compared with the story telling. I additionally felt that theending was surprisingly abrupt considering how much information previous partshad been. This obviously might be because of the terrible unexpected passing ofSteve Jobs.
I do now have a more profound knowledge into the fundamentalsegments that made up Apple, its philosophy and obviously, the primaryindividual driving the organization forward. That is precisely what I wantedfrom this book. View on the man Before reading this book I had imagined Jobs as an adept,zen-like person who remained at the crossroads between technology and thehumanities; the individual we saw at the keynotes showing the most recent andmost noteworthy tech gadget we didn’t realise that we needed. The book testedthis view in giving proof of a fit inclined, selfish individual with a harmfultongue.
So would he say he was an awful individual who had greatproduct ideas? I don’t believe it’s that binary. He must’ve been an extremeperson for example, if there’s someone like him then he would tret them withmore respect and if there isn’t, then he would show none. The impression that would last with me of Jobs after readingthis book is his capability to channel his focus, overlook all diversions andkeep up an exceptional attention to minute details. He was persevering inseeking after his concept of flawlessness and would remove all impediments thatremained in his direction. Regardless of whether it was hardware, programming,promotion battles or Apple stores his scrupulousness was relentless. He earned a reputation for being brutally honest, harsh andhard to work with. Average quality work by the ranks would bring aboutextremely open expulsions.
On one event, after a bad review about the MobileMeservice he replaced the leader in front of the whole group subsequent to criticizingthem for thirty minutes. I wondered how he could he retain individuals in spite hissharp and mercilessly honest tongue that a large portion of us would deemprofessionally unimaginable. Given the products that Apple created plainlystates that they had skilled individuals capable of getting a job in anyplace,so what’s the reason they would stay? He’s quoted as telling employees thatjourney is the reward, which ended up being valid for many. The sense ofmeeting goals and a culture of doing extraordinary work must have been a strongpull sufficient enough to overrule individual insults and furthermore enabledJobs to push individuals past their boundaries.
Furthermore, obviously, onnumerous events his bluntness towards products would end up being right. This exceptional focus yielded bewildering outcomes howeverat the cost of harmed individual connections and Jobs’ own particular hypothesisthat gruelling years earlier in his life brought about his first brush withcancer.