The SWOTanalysis will analyze what is the strength and the weakness of PT. WaskitaBeton Precast. Then, the SWOT analysis also analyze what is the opportunitythat available in the business and is there any threat that can affect thebusiness performance in the future. From the Strength (S) point of view, knownas a precast concrete manufacturer with good quality and image.
The company haswide variety of products with 20 product types and product standards generallyaccepted and reference for both customers and competitors. The company alsomastering a variety of precast and ready mix concrete technology so as torespond to market needs.FromWeakness (W) point of view, the receivablesmanagement system is still not integrated causing the collection period, thevalue of receivables, the dependency of venture capital on the credit and theinterest of the bank continues to increase. The lack of research anddevelopment excellence is less integrated with long-term marketing programs sothat product outcomes are still less oriented to market needs.
FromOpportunity (O) point of view, precast and ready mix concrete system is growingvery rapidly to replace conventional systems. The political and economicstability that supports the growth of national development so that the potentialof domestic market continues to increased. An increasing in investment inconstruction sectors, especially toll roads and power plant is a goodopportunity for the company.FromThreat (T) point of view, customers are switching from PT.
Waskita Beton Precastbecause competitors are using a more economical production and design system.The competitor manufacturers seize PT. Waskita Beton Precast market by expandingrange of products. Another threat is the difficulty of obtaining supplierscapable of supplying raw material in quantity and quality to be expected thatcan cause disruption of production activities.