With rapidly evolving industryof hospitality and tourism it has always been trying to stay a step ahead thuswith the tricks and gimmicks that instantly fade it takes a sharp mind toobserve and separate them from the core concepts that are ever evolving thetrends include the ever growing demand of the international knowledge thusglobal going strong. As per the world travel and tourism council (impact 2012) therehas been a rise in travel majorly focused on the industry of tourism andhospitality industry globally thus for instance in the united states there is aforecast of nearly 30% rise in global arrivals hence the international demandfor knowledge can be seen from the many enrollment of students in a course inhospitality as compared to other courses hospitality is the one said to behaving less unemployed graduates.As it is widely known in thecurrent 21st century it referred as the digital referrals as well asthe power of what can be posted on the websites through the user user-generatedreview sites widely known as the digital word of tongues. This digital referralcan in a major way impact a business revenue this can either happen throughadvertisement or rankings online which later becomes an offline conversation asper the (2012 luxury trend report )over 34% consumers consider online ads andcommercial adverts extremely effective in selling and market.
According to (Jacquerida, derrida2002) the existing philosophy of best customer service it’s important that theservice provider of hospitality to give first class attention and service totheir clients due to their major role in the entire industry of hospitality andits management for maximum satisfaction to their clients which directly leads tomaximum profit with the current trend of knowledge demand it’s clear thatknowing what your client values the most so as you can strive to satisfyhis/her needs this trend can be directly be associated with the best customerservice philosophy. Best customer service is in this digital era has a big roleto play digitally for example if a hospitalityfacility has an online platform in which clients get to share their experiencesas well as a compliance system with this trend I believe much of the philosophywas taken into consideration due the quality assurance levels which aredirectly associated to customer’s satisfaction.In the philosophy ofhospitality the point of customer or client relationship has highly been given allotof ink solely because of the impact it has to the hospitality industry (JacobTomsky,2012) this philosophy has allot of impact on the current trends in thisand the previous century thus with a good relationship between hospitalityproviders and their consumers it’s a gain and gain situation the philosophy hasalso contributed to the digitalization of hospitality thus you might find aclient following the hospitality facility even sign in for their newsletter.Hospitality has been presentfrom the early days that’s creation.
But its observable to say it’s no longeras small as it was thus this is evident for example restaurants are no longerconsidered as accommodation facilities but they hold a high responsibility nowlike hosting meetings and seminars of which never used to be the case beforeDigitalization of the entiresystem from the old system this is has brought about growth and made it mucheasier to predict profit this is through the online booking system, using theapps or smart phones in service delivery and employment of tech knowledgeablestaff.